Every two years, the I-COM Summits bring together the preeminent international community of Digital's Data Champions from around the world to work on ...
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Every two years, the I-COM Summits bring together the preeminent international community of Digital's Data Champions from around the world to work on the future direction of Data & Measurement. This year, the I-COM Summits will take place in Rome, Italy from Oct 14-18th, 2012 featuring various event segments: Emerging Market Regions Summit, Big Data Venture Challenge, Knowledge Centre, Data Creativity Awards and Global Summit Conference. I-COM Global Summit Conference (Oct 15-18th) The theme of Global Summit Conference is 'Big Data: Game Changing Strategies that drive your Brand'. Over the years, I-COM has been focusing on the opportunity to leverage insight and value from data, a key aspect of the Big Data trend. I-COMâ€™s holistic approach of connecting the silos of countries, media channels and measurement sciences fits well with the Big Data imperative of combining different data sets to create new insights to increase efficiency and discover new opportunities. The I-COM Global Summit Conference will explore the Big Data trend, its particular significance to Digital Marketing and cover key Data & Measurement topics such as Social, Mobile, Multi-Screen, Advertising Effectiveness and Man vs Machine. The complete list of topics can be found by clicking on the following link http://i-com.org/programme-rome I-COM Emerging Market Regions Summit (Oct 14-15th) With the theme, 'Leapfrogging Ahead', this event is the first of its kind to explore the common Digital Data & Measurement issues across all the major four emerging market regions: APAC (Asia Pacific), CEE (Central & Eastern Europe), Ibero-America (Iberia, LATAM & US Hispanics) & MEA (Middle East North Africa & Sub-Saharan Africa). Together with Patronage from around the world, we are holding the first I-COM Emerging Market Regions Summit on Oct 14-15th, integrated with the I-COM Global Summit at the same venue. http://i-com.org/emerging-market-regions-rome I-COM Data Creativity Awards As part of the I-COM Global Summits, the I-COM is holding the first ever Data Creativity Awards to acknowledge the individuals, teams and companies who have been the most creative & innovative in leveraging value from data to create new insights that drive efficiency & opportunity. http://i-com.org/data-creativity-awards I-COM Big Data Venture Challenge Startup showcase of the top 10 Data-Driven startups from around the world with Data / Measurement solutions for the Digital Marketing Industry. http://i-com.org/big-data-venture-challenge I-COM Summits Registration To register for the I-COM Summits Rome, kindly click on the link, below http://i-com.org/registration-form-rome
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