Maxus Mobile is a trading & news app. Media traders know about a lot of things - ratings, growth, percentage share, new formats, new programs, new ...
Maxus Mobile is a trading & news app. Media traders know about a lot of things - ratings, growth, percentage share, new formats, new programs, new titles, new launches, new opportunities. They know when the market is hard, when it's soft, when to make deals and when to call in favours. And they are also expected to know every overnight rating, every circulation figure, every Youtube view, every unique browser count. With Maxus Mobile, you get an at-a-glance update on the upcoming month in your media market, just like scrolling through a weather forecast app. The app provides updates on industry forecasts, media news and also includes various ratings, automatically updated, as soon as theyâ€™re released. How to use it: 1.Log in with your Maxus / GroupM Active Directory accounts or the approved credentials for clients + partners. 2.Select the country, for which you wish to access media trading information. 3.Information is provided across three section: a) Forecasts b) News c) Ratings 4.Forecasts are informed predictions by Industry experts within Maxus. They study the trends and details regarding a particular event, and then provide our traders / clients about what they believe would be the best course of action. Forecasts are coupled with icons for easy glancing. They quickly tell you whatâ€™s the action called for - Go Ahead, Warning, Soft / Hard Market, Doing Deals etc. 5.News consists of mini-blogs that are either internal POVs of our in-house experts or compiled from important industry information. 6.Ratings are compiled from various sources to provide critical information. Ratings include feeds across TV, Subscription TV, Radio, Digital, Newspaper, Magazines, Facebook, Twitter etc. You can click on the individual reports to view data. About Maxus: Maxus has been the fastest-growing media agency network for the last two years. We were named Campaign's Global Media Agency of the Year at the end of 2011 and began 2012 as Ad Week's US Agency of the Year and one of Ad Age's 'Agencies to Watch'. We combine the disciplines of communications planning and CRM with real-time data analytics to deliver a planning approach called Relationship Media. We have a talented team of 1,400 people in 70 agencies worldwide, and we're part of GroupM, the world's largest media investment management group that serves as the parent company for all of WPP's media agencies.
Size: 2.68 MB
Price: 0,00 €
Day of release: 0000-00-0